Generating category demand through dedicated halal digital channel and backed up by shariah compliant payment and halal logistics.
PayHalal has announced that the company will soon be rolling out a Halal B2B marketplace for businesses focusing on muslim shoppers to sell their halal goods online.
“Berkart” will be an intergrated direct to customer “muslim shopper” focused online hypermarket hosting a wider and deeper halal categories for retailers, HORECA and shoppers to buy supplies at wholesale rates. Buyers can expect an end to end halalan toyyiban shopper experience from halal categories to shariah compliant contactless as well as payments.
Berkart will host a wide range of shopper marketing tools including path 2 purchase communication templates for sellers to drive sales promotion campaigns and the data mining tools for shoppers insights that will be an added bonus, allowing merchants to keep track of their sales, out of stock and forward stock share inventory management, demand planning tools and more.
Berkart is expected to roll out later this October 2020 with over 100,000 halal categories expected to be onboarded to Berkart. Category leaders such as Milo, MAGGI instant noodles will be seen as major traffic generator.
Only the freshest products will be made available at Berkart at very affordable prices, something every shopper would be able accept.